April 15, 2020

3 Lighting Tips for Improving Your Home Office

Lighting is an important aspect of any office. The right light levels can influence the ambience of the space, as well as the mood of the person using it. Following these lighting tips for your home office can brighten your outlook.

Assess Natural Light

The first thing you should do before you tackle your home office lighting St Petersburg FL is evaluate how natural light influences the space. Lack of natural light negatively affects your circadian rhythm. If there is a window in the room, the optimal position of your desk is perpendicular to it. A window located behind you can produce a glare and shadows on your computer screen. If you prefer to face a window, install shades to relieve the harshness of the direct sunlight.

Don’t Forget a Desk Lamp

A desk lamp brightens your work surface and minimizes contrast from your screen. Locate the lamp opposite your dominant hand to eliminate shadows as you write. Ideal desk lamps have an adjustable head or arm so you can focus the light exactly where you need it. They are a convenient way to supplement lighting since they can be plugged in directly to an outlet near your desk.

Consider Dimmers for Flexibility

Everyone uses a home office for different reasons. Reading a book requires higher light levels than a task done on the computer. The time of day also impacts how light levels should be modulated. For instance, you do not need bright light fixtures if it is a sunny day and you are seated by the window. Dimmer switches provide this flexibility so you can create the productive work space you need.

Great lighting design prevents eyestrain, boosts energy, and increases productivity for an effective work day. It also plays a big part in one’s perception of a room. Since your home office is a space you may use for several hours per day, it should be a priority to make it as comfortable as possible.…

Why Your Storefront Might Be Turning Away Customers

Are you having difficulty drawing customers into your storefront? No matter how well-run and successful your business is, first impressions matter. In-person customers will make those impressions before ever utilizing your services based on the exterior of the building alone. Here are three reasons why your storefront might be turning away customers.

Sketchy Parking Lot

Before potential customers ever set foot inside your business, they will already have formed an opinion based on the parking lot. Cracked asphalt, faded paint and unclear parking spots all give off an impression of neglect. Invest in asphalt paving Pennsylvania to smooth out the lot and replace those flickering light bulbs while you’re at it. A well-lit parking lot will help customers feel safer, particularly if your establishment operates at night.

Dingy Appearance

There are several factors that could be contributing to a dingy, dirty exterior. Stand in front of your business and try to view it from the customer’s point of view. Is the paint cracked and peeling? Are there years of grime that need to be blasted off with a power washer? Does the doorknob leave your hand stained after touching it? If the answer is yes to any of this, your building is in need of some serious TLC.

Poor Signage

No one wants to spend fifteen minutes circling the block squinting at signs for the right store. Stop frustrating your customers and choose a sign that is well-lit and eye-catching. Depending on the type of business you offer, the right choice might be made of wood, fabric, or even flashing neon lights. Consider integrating your logo or colors so that customers who found you online might better be able to recognize which business is yours.

Remember, the appearance of your physical business is just as important as the fabulous services it offers. Strive for a clean, inviting and safe atmosphere and watch the customers start pouring in.…